New management will drive sales and marketing in the Middle East region
INFINITI Middle East has announced the confirmation of three highly experienced General Managers to its executive team reporting to Andrew McLaughlan, Managing Director, INFINITI Middle East.
These are Fayiz Al Alim, General Manager, Sales, Sales Operations, and Aftersales, INFINITI Middle East; Ali Berri, General Manager, Sales and Aftersales, INFINITI KSA; and Zaher Ayat, who has been appointed General Manager, Marketing, PR & CX, INFINITI Middle East.
Fayiz Al Alim brings a wealth of experience to his new role, over almost six years with Nissan in the region, he has held various positions across sales channels at Nissan Saudi Arabia.
Ali Berri has spent the past five years of his career growing within the organization, most recently serving as General Manager of Sales & Certified Pre-Owned at Nissan Middle East.
Zaher Ayat brings his wealth of automotive, advertising and marketing experience to his new position.
“I am confident that they will make significant contributions to the team. I look forward to working with them to achieve our ambitious goals and continue to provide the best experience for our customers,” commented Mclaughlan.
“At Nissan and INFINITI, we are committed to excellence. We pride ourselves on appointing talented individuals who go above and beyond to honour this commitment,” remarked Thierry Sabbagh, President, Nissan Saudi Arabia, INFINITI Middle East and Managing Director, Nissan Middle East